Conquer your hill

Discover your Point That Matters and reach new heights

Photo credit

Photo by
Taylor Gray

Photo by Taylor Gray

We bring deep tech industry knowledge and a proven methodology that combines creative thinking with real-world market feedback. The result? Strategic positioning that resonates with your market and gives you a competitive edge.

Our philosophy

ZOOM Hill icon

Marketing

is the process of owning a hill.

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Positioning

is determining which hill to own.

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The Point That Matters

is the reason you own the hill.

Our metrics

Doubled business within a year

Doubled business within a year

Since ZOOMing, Catavolt quickly mobilized to grow 2x.

Photo by Hy Murveit
Torres del Paine National Park, Chile

Tidal grew over 30% in a market that was growing 6%

Tidal grew over 30% in a market that was growing 6%

Tidal acquired by Cisco for $105M after 3 years.

Photo by Michael Victor
Mejeve, France

Record sales, accelerated growth for 2 years

Record sales, accelerated growth for 2 years

Since ZOOMing, Centrify reported its second year of record sales, multiple quarters with 40% YOY growth, $42M in funding and 97% customer retention.

Photo by Sara Gray
Yosemite, California

34% increase in annual growth

34% increase in annual growth

oDesk’s year-over-year growth rate jumped after ZOOMing, reaching 105%.

Photo by Taylor Gray
Death Valley, California

200% customer growth within 1 year

200% customer growth within 1 year

Alteryx raised $60M to power their hill and doubled customer growth within a year of ZOOMing.

Photo by Michael Babiak
Mount Rundle, Canada

2x revenue in 1 year

2x revenue in 1 year

ZOOM client Birst reported 2x revenue, bookings and valuation in 1 year. They also saw a significant jump in lead generation a year after ZOOMing.

Photo by Rob Meinhardt, ZOOM client – Dell, KACE
Yosemite, California

Client testimonial

Catavolt

“ They really nailed it when it came to the
Point That Matters.”
-George Mashini, CEO

Reach150

"When ZOOM presented us with their final recommendations, I was blown away.”
-Ken Sims, CEO

Alteryx

"In about one year, Alteryx has gone from just over 200 customer accounts to rapidly approaching 700 customer accounts.
That's some substantial growth."
-Rick Schultz, SVP Marketing

What's new

Stanford Spring Smash

ZOOM’s 16th annual event was a smashing success! Guests enjoyed great tennis, lunch, and a Q&A with Stanford women’s basketball coach, Tara VanDerveer. See interview highlights and event pics here

Tara and Ellie

Do our mountains move you?

All of the stunning mountain photos on our website were taken by clients and friends of ZOOM. Learn more about our talented crew of photographers and how you can join them here.

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Too hot to handle

Qlik named a ‘Hot Vendor’ in the 2015 Value Index for Analytics and Business Intelligence from Ventana Research. 

See the article

Now ZOOMing

RiskSense, Qlik, Netzyn, Druva, ClearSlide, and Actiance.

From our Facebook page

ZOOM is looking for senior-level marketing executives for a research study on the evening of Tues, April 28th in San Francisco and Thursday April 30th in Waltham, MA. A generous honoraria will be provided. If you are interested, please message or email us at thepoint@zoommarketing.com. ... See MoreSee Less

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Spring Smash 2015 (18 photos) ... See MoreSee Less

Check out all the pics from ZOOM's 16th annual Stanford Spring Smash!

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16th Annual Stanford Spring Smash (5 photos) ... See MoreSee Less

It was great to see so many ZOOM clients and friends at the Spring Smash! We enjoyed top notch tennis and especially our guest speaker, Tara VanDerveer, Stanford women's basketball coach.

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