Hill Homemade Ice Cream The Point That Matters Innovative flavors and innovative way to give back to the community and environment Unique:   • Ben & Jerry’s Foundation awards $1.8 million annually to organizations across the US • Only national brand whose top-selling flavor is not vanilla Metric:   • Contributes 7.5% of pre-tax profit to charity • Only national brand whose top-selling flavor is not vanilla Debate:   Can a caring company make a high quality product and still be profitable? Tagline Vermont's Finest The Point-O-Matter Meter shows how we map the strategies of various companies to ZOOM's philosophy. Click a company name at left to see what we think. Information here is based solely on ZOOM's view of the company in question, and is presented for the purposes of illustrating our approach. The companies listed are not necessarily ZOOM clients.