Malwarebytes

How to go from B2C to B2B?

ZOOMing success

“We’ve seen 100% increase in leads year over year, but more importantly we’ve seen a significant bump in the quality of leads to close more deals.”

Rebecca Kline, CMO

100%

YOY lead increase, jump in deal closes

75%

sales increase within 2 quarters of ZOOMing

$50M

invested from Fidelity within 1 quarter

Positioning at a glance

Challenge

Reposition the company from a freemium consumer service to a serious enterprise play

Breakthrough

Enterprise security loves layers! Malwarebytes is the advanced layer of defense to prevent and remediate attacks that firewalls and antivirus miss

Hill

Advanced malware prevention and remediation

The Point That Matters

Malwarebytes is the advanced layer of defense to prevent and remediate attacks that firewalls and antivirus miss

Impact