Discover your Point That Matters

Align your company around data-driven positioning you can own.

We bring deep tech industry knowledge and a proven methodology that combines creative thinking with real-world market feedback. The result? Data-driven positioning that resonates with customers and aligns your team.

The Point That Matters

Your most important differentiator


Authentic to your company’s DNA


Proof you can deliver on your promise


Inspires customers, employees and community

Meet our clients

Client impact


$1.5B valuation within
2 years

Snowflake grew its customer base by 300% and raised $368M since ZOOMing

Photo by Hy Murveit

Malwarebytes metric

100% YOY lead increase, jump in deal closes

Since ZOOMing, Malwarebytes saw a 100% YOY lead increase, including a jump in lead quality and deal closes.

Photo by Nick Cahill
Mount Shasta, California


300% revenue growth within 1 year

FloQast tripled revenue and raised $25M since ZOOMing

Photo by Hy Murveit
Peru, Chile


$45M raised within months

Within months of ZOOMing, Reltio raised $45M in Series D funding and picked up several industry awards along the way

Photo by Michael Babiak
Atacama Desert in Peru, Chile


Attracted $36.5M funding round within months

Within months of ZOOMing, Dynamic Signal raised $36.5M in growth funding

Photo by Maile Smith
New Zealand


$140M venture round within months

Databricks secured $140M Series D funding within months of ZOOMing

Photo by Hy Murveit
Peru, Chile



3 weeks ago
Winning the award for cutest client ever (pictured with her dad), @iamAible CEO @Arijit_SG talks about bringing the human perspective to AI for the next generation. #AI #datadriven #datadorks ConquerYourHill photo
3 weeks ago
Who knew a data warehouse built for the cloud could be so cool? Client @SnowflakeDB is taking #datadriven to the next level by putting data in the driver's seat. #datadorks #zoomproud ConquerYourHill photo
1 month ago
Excited to help @iamAible CEO @Arijit_SG and team officially launch AI for business impact on stage at the #Analytics in Action panel at Gartner Data & Analytics Summit #AI #GartnerDA #datadrivenpositioning #datadorks #zoomproud
ConquerYourHill photo
Rita Sallam @rsallam
Thank you to our Innovative Analytics in Action panel ⁦ @outlierai⁩ ⁦ @ZENOPTICS⁩ ⁦ @quantexa⁩ and ⁦ @iamAible#gartnerDA Great Job!!
1 month ago
Look who’s among the top funded startups last month: @databricks Unified Analytics continues to stand out from the crowd, two years after ZOOMing! #datadrivenpositioning, #datadorks, #zoomproud
ConquerYourHill photo