Discover your Point That Matters

Align your company around data-driven positioning you can own.

We bring deep tech industry knowledge and a proven methodology that combines creative thinking with real-world market feedback. The result? Data-driven positioning that resonates with customers and aligns your team.

The Point That Matters

Your most important differentiator


Unique

Authentic to your company’s DNA


Credible

Proof you can deliver on your promise


Purposeful

Inspires customers, employees and community

Meet our clients

Client impact

null

$3.95B valuation within
2 years

Snowflake grew its customer base by 300% and raised $368M since ZOOMing

Photo by Hy Murveit
Antarctica

Malwarebytes metric

100% YOY lead increase, jump in deal closes

Since ZOOMing, Malwarebytes saw a 100% YOY lead increase, including a jump in lead quality and deal closes.

Photo by Nick Cahill
Mount Shasta, California

null

300% revenue growth within 1 year

FloQast tripled revenue and raised $25M since ZOOMing

Photo by Hy Murveit
Peru, Chile

null

$45M raised within months

Within months of ZOOMing, Reltio raised $45M in Series D funding and picked up several industry awards along the way

Photo by Michael Babiak
Atacama Desert in Peru, Chile

null

Attracted $36.5M funding round within months

Within months of ZOOMing, Dynamic Signal raised $36.5M in growth funding

Photo by Maile Smith
New Zealand

null

$140M venture round within months

Databricks secured $140M Series D funding within months of ZOOMing

Photo by Hy Murveit
Peru, Chile

Insights

Social

4 days ago
We're celebrating 23 years of ZOOMing, from digital transformation to digital survival! Can you guess the theme from ZOOMer props?

Huge shout out to our family of clients who amaze us with their innovative spirit & kind hearts.

#ZOOMiversary #zoomproud #datadrivenpositioning https://t.co/eyFfsJjS47
ConquerYourHill photo
6 days ago
How do you go from 220 pitches to 100% alignment? Hear all the reasons @fivetran co-founders George Fraser and Taylor Brown wished they ZOOMed a year earlier.

https://t.co/w2Lbll52k7

#datadrivenpositioning #fivetran #zoomproud #datadorks #digitalmarketing
1 week ago
Sending virtual cheers to the @SheerID tribe for rising up the ranks to #1 as best tech startup in Oregon! We love working with the best!

#sheerid #zoomproud #datadrivenpositioning #datadorks #startups #thetechtribune

https://t.co/zgwiP7ueMM
2 weeks ago
What does COVID-19 have to do with positioning tech? Our co-CEO Nick's recap of the March TTI/Vanguard Conference connects innovations to a new era of digital survival.

https://t.co/VxuBTp7ohZ

#datadrivenpositioning #covid19 #digitalsurvival #ttivanguard #zoommarketing https://t.co/UmtFqBb1cW
ConquerYourHill photo
1 month ago
Here's to a knockout 2020! Showing 108% YoY growth, @thoughtspot's had their most successful year to date leading & owning their hill, #Search and AI-Driven #Analytics.
What's gonna make your 2020 a knockout?

#zoomproud #DataDriven #aidriven #datadorks

https://t.co/quEWvT0VAn