Discover your Point That Matters

Align your company around data-driven positioning you can own.

We bring deep tech industry knowledge and a proven methodology that combines creative thinking with real-world market feedback. The result? Data-driven positioning that resonates with customers and aligns your team.

The Point That Matters

Your most important differentiator


Authentic to your company’s DNA


Proof you can deliver on your promise


Inspires customers, employees and community

Meet our clients

Client impact


$1.5B valuation within
2 years

Snowflake grew its customer base by 300% and raised $368M since ZOOMing

Photo by Hy Murveit

Malwarebytes metric

100% YOY lead increase, jump in deal closes

Since ZOOMing, Malwarebytes saw a 100% YOY lead increase, including a jump in lead quality and deal closes.

Photo by Nick Cahill
Mount Shasta, California


300% revenue growth within 1 year

FloQast tripled revenue and raised $25M since ZOOMing

Photo by Hy Murveit
Peru, Chile


$45M raised within months

Within months of ZOOMing, Reltio raised $45M in Series D funding and picked up several industry awards along the way

Photo by Michael Babiak
Atacama Desert in Peru, Chile


Attracted $36.5M funding round within months

Within months of ZOOMing, Dynamic Signal raised $36.5M in growth funding

Photo by Maile Smith
New Zealand


$140M venture round within months

Databricks secured $140M Series D funding within months of ZOOMing

Photo by Hy Murveit
Peru, Chile



6 days ago
Happy ZOOMiversary to Claudia! She's essential to the ZOOM team, so much so, she's been promoted to Manager! She's a pro at the ZOOM process & helps keep client positioning fresh with her millennial perspective. We can't wait to see how far Claudia ZOOMs!
1 month ago
"The focus groups were amazing, I got so much out of it. I wish we had done this years ago!” @fivetran CEO, @frasergeorgew lit up like the Empire State Building. We love clients seeing the value of qualitative data, this time in #SF & #NY!
#datadrivenpositioning #zoomproud
ConquerYourHill photo
1 month ago
The @Forbes Cloud 100 list is out, special congrats to clients @SnowflakeDB, @databricks and @thoughtspot! We're on cloud nine!

#cloud100 #zoomproud #datadorks #datadriven #datadrivenpositioning
ConquerYourHill photo
The Cloud 100 @cloud100
We are thrilled to announce the 4th annual Forbes Cloud 100, the definitive list of the top 100 private cloud companies brought to you by @Forbes @BessemerVP @SalesforceVC. See who made the list: #cloud100
1 month ago
Get a taste of the latest in food innovation with @EllieVictor's takeaways from the #GoodFoodConference last week. Let us know what you think!

#goodfoodmovement #futureoffood
ConquerYourHill photo